John Brunswick

Conquering Enterprise Information Overload with E2.0

June 23, 2010 | AIIM Enterprise 2.0 Experts, Enterprise Portal, Intranet, Personalization, Relevancy

We generate massive amounts of content within our organizations. The pace of this production will only continue to increase – forcing us to devote huge amounts of time searching, cataloging and saving links to critical information for our job roles. Now multiply this effort by the number of people in your organization. In order to get our work done we have all had to become enterprise...

You Don’t Want Facebook for the Enterprise

June 14, 2010 | AIIM Enterprise 2.0 Experts, Enterprise 2.0, Enterprise Portal, Intranet, Personalization, Productivity, Relevancy

acebook has no place in the enterprise. As enterprise social technologies first arrived in the workplace they needed a way to express what they did. At that time the most direct analogy was to exclaim that the tools were “Facebook for the Enterprise”. A more appropriate analogy is needed. For our organizations to succeed we want a “LinkedIn for the Enterprise”. A quick...

For an Effective Intranet: Throw Out the Corporate Home Page

May 26, 2010 | AIIM Enterprise 2.0 Experts, Enterprise 2.0, Enterprise Portal, Intranet, Personalization, Relevancy, ROI

Relevancy is value. In a world where projects are justified through ROI analysis it is odd that most of today’s corporate intranet “Home Pages” consistently supply users with an exceptionally high noise to signal ratio. Instead of acting as enablers, they pour an overwhelming maze of information onto users – with questionable relevancy. Does it really make sense to use a...

Portal Content Personalization

March 19, 2010 | Enterprise Portal, InfotechAligned, Intranet, Portal, Relevancy, Software Development, Web 2.0

To make the most effective use of a portal and content management platform, personalization is a critical component of delivering the most value to end users. Regardless of what type of constituents you may be serving, content relevance is key to supporting business goals like self-service, communication within a geographically distributed organization, lead generation and customer loyalty...