John Brunswick

Enterprise 2.0 Interactivity Spectrum – Portal, Content or Both?

September 25, 2010 | Enterprise Portal, Extranet, InfotechAligned, Intranet, Web 2.0

“Should we use a portal or content management system to launch our x, y or z project?” is one of the most common questions heard from from organizations embarking on Enterprise 2.0 projects. It is a complex, critical debate that will has significant implications for future agility and capabilities that IT organizations will be able to deliver to their business sponsors. There is no...

Portal Content Personalization

March 19, 2010 | Enterprise Portal, InfotechAligned, Intranet, Portal, Relevancy, Software Development, Web 2.0

To make the most effective use of a portal and content management platform, personalization is a critical component of delivering the most value to end users. Regardless of what type of constituents you may be serving, content relevance is key to supporting business goals like self-service, communication within a geographically distributed organization, lead generation and customer loyalty...

6 Best Practices for Enterprise 2.0 Implementations

March 12, 2010 | Content Management, Enterprise Portal, Extranet, Governance, InfotechAligned, Intranet, Web 2.0

In the February installment of Oracle’s Enterprise 2.0 Newsletter I had an opportunity to share a series of tips around addressing business issues, management costs and deployment strategies for the latest generation Enterprise 2.0 technologies. Read the complete article – 6 Best Practices for Enterprise 2.0 Implementations: Tips from Oracle’s Enterprise 2.0 Technology Specialist...

The Minimalist’s Approach to Content Governance

March 5, 2010 | Content Management, Enterprise Portal, Governance, InfotechAligned, Intranet, Web 2.0

On Oracle’s Fusion ECM Blog I authored a 4 part series that outlined a pragmatic, minimalist approach to content governance. Please read on below for the detail on each of the phases and links to more detail. The Minimalist Approach to Content Governance Let’s be honest – content governance is far from an exciting topic. BUT the potential of a very small intranet team creating...

Content Platform Migration Strategy – Artifacts vs Perishable Content

January 25, 2010 | Enterprise Portal, InfotechAligned

Tremendous value and cost savings can be realized by rationalizing multiple, existing content repositories into a single platform. A mature, enterprise-caliber content management platform has the ability to maintain and govern all unstructured information across various systems from a secure, central location – reducing management costs and increasing the value of your existing content. ...